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BAPE, short for A Bathing Ape, is a renowned Japanese streetwear brand founded by NIGO (Tomoaki Nagao) in Harajuku, Tokyo, in 1993.
With its unique design style and limited-edition release strategy, BAPE quickly established itself as a prominent presence in Japanese and global street culture. Its iconic ape head, camouflage pattern, and "BABY MILO" cartoon character have become iconic elements of trendy culture.